Terms of Service

Last Updated: 1 January 2026

These Terms of Service (the Terms) govern access to and use of the Profit With Insights platform and related services (the Service). These Terms constitute a legally binding agreement between you or the entity you represent (Customer, you) and Insights Digital LLC, a Delaware limited liability company, doing business as Profit With Insights (Insights Digital, Profit With Insights, we, us, or our).

By accessing or using the Service, you acknowledge that you have read, understood, and agree to be bound by these Terms. If you do not agree, you must not use the Service.

1. Company Information

Legal Entity: Insights Digital LLC
Jurisdiction of Formation: Delaware, United States
Brand / DBA: Profit With Insights
Business Type: Business-to-business software as a service (SaaS)

2. Scope and Intended Audience

The Service is offered exclusively to business customers, including advertisers, agencies, and publishers, located in the United Kingdom, the European Union, and the United States.

The Service is not intended for use by consumers or natural persons acting in a personal or household capacity.

3. Definitions

For purposes of these Terms:

Aggregated Data means data combined across multiple events, users, or dimensions such that it cannot reasonably be used to identify an individual.
Customer Data means data provided to or made available to the Service by or on behalf of Customer.
Data Protection Laws means all applicable privacy and data protection laws, including GDPR, UK GDPR, the ePrivacy Directive, PECR, and applicable United States privacy laws.
Documentation means technical and functional documentation made available by Profit With Insights.
Privacy Policy means the Profit With Insights privacy notice available on the website.
DPA means the Data Processing Addendum executed or incorporated by reference between the parties.

4. Description of the Service

Profit With Insights provides a server-side advertising optimisation and measurement platform designed to enable customers to measure campaign performance and optimise advertising spend using aggregated, privacy-preserving signals.

The Service is strictly limited to:

Campaign-level, ad set-level, and creative-level measurement and optimisation
Server-side conversion measurement
Aggregated performance insights and optimisation signals

The Service is expressly not a retargeting, remarketing, behavioural advertising, or cross-site tracking service.

5. Privacy-Preserving Design

The Service is architected to operate without intrusive tracking mechanisms. Specifically:

The Service does not set cookies, localStorage, or similar device-side storage.
The Service does not perform fingerprinting or probabilistic identification.
The Service does not conduct user-level, cross-session, or cross-day tracking.
Any internal identifiers used are short-lived, rotated daily, and used solely for deduplication and system integrity.
No persistent identifiers are used to recognise individuals over time.

6. Roles of the Parties Under Data Protection Law

6.1 Controller and Processor Roles

Customer acts as the Controller (or Business, as applicable) with respect to any personal data processed in connection with the Customer’s use of the Service.
Profit With Insights acts as a Processor (or Service Provider) on behalf of Customer, except where Profit With Insights processes data as an independent controller for its own business operations, such as billing, security, and fraud prevention.

These roles are further defined in the DPA.

6.2 Lawful Basis

Profit With Insights designs the Service to support Customer reliance on Legitimate Interests where applicable. Customer remains solely responsible for assessing, documenting, and communicating its lawful basis for processing.

7. Customer Obligations

Customer represents and warrants that it:

Has all necessary rights, permissions, and legal bases to provide Customer Data to the Service.
Will comply with all applicable Data Protection Laws.
Will provide accurate and complete disclosures in its own privacy notices.
Will not use the Service in a manner that violates law or regulatory guidance.

Customer acknowledges that Profit With Insights does not provide legal advice or compliance determinations.

8. Acceptable Use Restrictions

Customer must not, and must not permit any third party to:

Use the Service for unlawful tracking, profiling, or behavioural advertising.
Attempt to identify, re-identify, or single out individuals.
Combine outputs of the Service with other data to create user-level profiles.
Use the Service for sensitive category targeting or inference.
Circumvent technical safeguards or design limitations of the Service.

Profit With Insights may suspend or terminate access for violations of this section.

9. Compliance and Regulatory Responsibility

Customer is solely responsible for:

Regulatory disclosures, including cookie banners and privacy notices.
Obtaining any required consents where applicable.
Conducting legitimate interest assessments and data protection impact assessments.
Ensuring compliance with guidance from regulators such as the ICO, CNIL, DPC, and FTC.

The Service is designed to support compliance but does not guarantee regulatory approval or immunity.

10. Data Processing Addendum and Privacy Policy

Use of the Service is subject to:

The Privacy Policy, which describes how Profit With Insights processes personal data.
The Data Processing Addendum, which governs processing of Customer Data on behalf of Customer.

In the event of a conflict, the DPA controls with respect to data protection matters.

11. Fees and Payment

Fees, billing terms, and payment obligations are governed by the applicable order form, subscription agreement, or statement of work between the parties.

All fees are exclusive of taxes, duties, and levies.

12. Intellectual Property

Profit With Insights retains all rights, title, and interest in and to the Service, including software, algorithms, models, and Documentation.

Customer retains all rights in Customer Data.

No rights are granted except as expressly stated.

13. Confidentiality

Each party shall protect the other party’s confidential information using reasonable measures and shall not disclose it except as permitted by agreement or law.

14. Disclaimer of Legal Advice

The Service, Documentation, and any related materials are provided for informational and operational purposes only.

Nothing provided by Profit With Insights constitutes legal advice, regulatory advice, or a compliance determination.

Customer should consult its own legal counsel regarding compliance obligations.

15. Warranties and Disclaimers

THE SERVICE IS PROVIDED “AS IS” AND “AS AVAILABLE.”

TO THE MAXIMUM EXTENT PERMITTED BY LAW, PROFIT WITH INSIGHTS DISCLAIMS ALL WARRANTIES, WHETHER EXPRESS, IMPLIED, OR STATUTORY, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.

16. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW:

PROFIT WITH INSIGHTS SHALL NOT BE LIABLE FOR INDIRECT, INCIDENTAL, CONSEQUENTIAL, SPECIAL, OR PUNITIVE DAMAGES.
TOTAL LIABILITY SHALL NOT EXCEED THE FEES PAID BY CUSTOMER TO PROFIT WITH INSIGHTS IN THE TWELVE MONTHS PRECEDING THE CLAIM.

These limitations apply regardless of theory of liability.

17. Indemnification

Customer shall indemnify and hold harmless Profit With Insights from claims arising out of Customer’s use of the Service in violation of these Terms or applicable law.

18. Term and Termination

These Terms remain in effect while Customer uses the Service.

Profit With Insights may terminate or suspend access for breach, legal risk, or security concerns.

19. Governing Law and Venue

These Terms are governed by the laws of the State of Delaware, without regard to conflict of laws principles.

Exclusive venue lies in the state or federal courts located in Delaware, United States.

20. International Use

Customer acknowledges that the Service is operated from the United States and used by customers in the United Kingdom, European Union, and United States.

Customer is responsible for compliance with local laws applicable to its use of the Service.

21. Changes to These Terms

Profit With Insights may update these Terms from time to time. Continued use of the Service constitutes acceptance of the updated Terms.

22. Contact

Questions regarding these Terms may be directed to Profit With Insights through the contact details provided on the website.